Capriotti’s opens first Springfield shop on Battlefield Road

Capriotti’s Sandwich Shop is opening its newest Missouri location in Springfield on Nov. 10, bringing the brand’s subs, salads and catering services to 1318 E Battlefield Rd. The store gives local franchise partners their first Capriotti’s and adds another fast-casual option in southwest Missouri.

Why it matters: - Capriotti’s is adding a new Missouri foothold in Springfield, extending the sandwich chain’s regional growth. - The opening gives local owners a new restaurant business backed by decades of foodservice, bookkeeping and operations experience. - The store adds dine-in, pickup, delivery and catering service options for customers and local businesses.

What happened: - Capriotti’s Sandwich Shop is opening a new location at 1318 E Battlefield Rd. in Springfield. - The grand opening is Tuesday, Nov. 10. - A ribbon-cutting is set for 8:50 a.m., followed by doors opening at 9 a.m. - The location is led by franchise partners James Jacobsen, Donna Jacobsen and Larry Graham. - Tammy Lewis serves as director of operations.

The details: - The Springfield restaurant is the first Capriotti’s for the local ownership group. - James Jacobsen is the managing operations partner. - James Jacobsen brings 16 years as an executive chef and general manager and 31 years with Fazoli’s. - James Jacobsen also recently served as president of the Fazoli’s Franchise Association board. - Donna Jacobsen is the accounting and administrative partner. - Donna Jacobsen brings 30 years of experience as a certified bookkeeper and office manager. - Larry Graham is a Procter & Gamble retiree and U.S. Marine Corps veteran. - Larry Graham serves as a key investment and advisement partner. - The 1,800-square-foot restaurant will operate daily from 9 a.m. to 9 p.m. - The shop will offer dine-in, pickup, delivery and catering for local gatherings and corporate events. - Menu items will include the Bobbie, made with slow-roasted, hand-pulled Butterball turkey, the Capastrami and the Classic Cheesesteak. - Capriotti’s describes the Classic Cheesesteak as an official member of the Cheesesteak Hall of Fame. - James Jacobsen said he discovered Capriotti’s through another franchisee, Mike Solomon, and decided the brand was a fit after visiting the Fayetteville location. - James Jacobsen also said the brand’s premium ingredients and leadership were key reasons for opening in Springfield. - Donna Jacobsen said the brand’s family story, recipes and partnership with Great Buns Bakery influenced the decision.

Between the lines: - The franchise group is leaning on local roots and community involvement to build trust in Springfield. - The opening also suggests Capriotti’s is using franchise operators with deep restaurant experience to scale in new markets. - The menu and rewards push are designed to drive repeat visits, especially early in the store’s launch.

What’s next: - Customers can join Capriotti’s Rewards in the store or at more information to receive offers and updates. - The company says SMS enrollment can unlock a free small 8-inch sub with a qualifying purchase, along with points, early menu access and a birthday reward. - Springfield customers can follow the location on Facebook and Instagram at @capriottisspringfield for local updates. - Capriotti’s corporate site is more information for brand details and additional locations.

The bottom line: - Capriotti’s is turning Springfield into its latest Missouri test case for brand growth, local ownership and catering demand.